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General Trading LLC · Dubai Mainland, UAE

IT equipment,
sourced at the source.

ROWWAT is a wholesale trader of IT hardware — from electronic components and notebooks to servers and storage. We buy directly from vendors and Asian manufacturers and deliver to corporate clients across the GCC, Europe and Turkey.

Request a quote See what we supply
Annual sales volume
AED 100M+
Sourcing countries
9+
Client regions
GCC · EU · TR
Founded
2023

The company

A wholesale partner built on direct vendor relationships

ROWWAT General Trading LLC was founded in 2023 to develop an international trading business. Although we are licensed as a general trading company, the core of what we do is IT equipment.

We work with an extended network of corporate clients in the GCC region and worldwide, and a strong supplier base across Asia, the USA and Europe. A compact, international team in our Dubai office handles every order end to end — from sourcing and quality control to the final handover.

  • Physical office in Dubai Mainland
  • International team
  • Clients in the GCC region and worldwide
  • Suppliers in China, India, Thailand, Vietnam, Indonesia, S. Korea, Oman, USA and the EU
ROWWAT team meeting with a client

Products

Everything a corporate IT estate runs on

Notebooks, servers, storage and components make up the core of our portfolio. Need something specific? Send us the spec — we will find it.

Core

Servers & storage

Rack and tower servers, storage arrays, hard drives and disks for data centres and enterprise IT.

Core

Notebooks & laptops

Business and corporate fleets from leading vendors.

Electronic components

Chips, memory, boards and other parts for manufacturing and repair.

Monitors & audio-visual

Displays and AV equipment for offices and meeting rooms.

Networking & cabling

Switches, cables and connectivity for structured networks.

Peripherals & spare parts

Keyboards, mice, accessories and replacement parts.

Beyond IT

On a smaller scale, we also trade cosmetics and automotive products — ask us about your request.

Send an enquiry

Selected brands we trade

  • HUAWEI
  • NetApp
  • Lenovo
  • DELL
  • LG
  • SAMSUNG
Shipping containers stacked at a port
Free-zone handover In most deals the cargo changes hands in a free zone or outside the UAE — reducing logistics risk on both sides.

The business model

Lean supply chain, from factory to your door

We know our clients and their corporate needs. Our cost-efficient approach is to place orders directly with Asian manufacturers and drop-ship straight to the client.

  1. 01

    Understand the need

    Specs, volumes, budgets and deadlines — agreed directly with your procurement team.

  2. 02

    Buy direct

    Orders are placed with vendors and manufacturers in Asia, so quality is controlled at the source.

  3. 03

    Ship the shortest way

    Drop-shipping directly to you, or delivery to the UAE with sale in designated free zones.

  4. 04

    Save time and cost

    Fewer hops mean faster lead times, lower logistics costs for clients and lower delivery risk.

Why ROWWAT

Strengths of the company

ROWWAT specialist reviewing an order on a tablet

  • Deep product knowledge

    A profound understanding of IT products, and the ability to build a network of clients and customers around them.

  • Direct from vendors

    We purchase directly from vendors and manufacturers, which keeps quality control in our hands.

  • Professional, international team

    Experienced people in Dubai who speak the language of both suppliers and buyers.

  • Strong reputation

    Repeat business from corporate clients across the GCC and beyond.

  • Extended network

    Clients in the GCC region and worldwide, suppliers across nine countries and regions.

  • Growth and profitability

    A financially sound business, growing year on year.

Geography

From Asian factories to buyers in three regions

Dubai is our hub. We extended our geography to follow customer demand and now work across UAE, China, India, Singapore, Turkey and the European Union.

We source from

  • China
  • India
  • Thailand
  • Vietnam
  • Indonesia
  • South Korea
  • Oman
  • USA
  • European Union

Dubai Mainland hub

We supply to

  • GCC countries
  • European Union
  • Turkey

Clean trade is non-negotiable

Our strict internal rules prohibit any kind of cooperation with sanctioned companies and regions, or with companies related to politically exposed persons (PEPs).

Contact

Tell us what you need

Send a list of items, quantities and the delivery destination — our team will come back with availability and a quote.